Etro Products

Etro is New Tradition, the sum of artisan know-how and creative experimentation. With the Paisley motif at the heart of this renowned, luxurious Italian brand, Etro creates inimitable fabrics of the highest quality.

A tactile and visual experience bringing the beauty of Italian luxuries and global itineraries to life.


Paisley, the sinuous frond design from which the Etro tradition blossoms, is an ancient decoration, rich in history and meanings. The droplet-shaped motif was born in Mesopotamia where it symbolized the seed of the date palm, the “tree of life.”